Tuesday, February 21, 2012

Time-shifting Report for Week of Jan. 30th: Grimm tops Fringe for highest time-shifting

Two shows which compete in the same timeslot--NBC's Grimm and Fox's Fringe--battled it out for most DVR time-shifting in the week between January 30th and February 5th, 2012. Grimm won with a huge 84% lift above its "same day levels. That's an increase of nearly 1.2 rating points, the equivalent of what some shows get on a Live + same day basis.

Who knew that Grimm would be on so many people's DVR list given how little buzz it gets.



CW accounted for 4 out of the top ten including Secret Circle and Vampire Diaries. Fox's Alcatraz also showed that it had more viewers than the earlier ratings indicated.


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